This is especially important when making carousel ads. Keeping your message simple and to the point can be the most effective ad campaign. We’ve all seen the perfume and clothing ads that had us guessing about the product. What you may think is a great concept for an ad can turn out to be something too cringey to sit through. Run your ad ideas by co-workers and other people on the project before you decide to greenlight it. There is a fine line between brilliant and corny. Many who see the ad will think you are unprofessional and not worth the time. How’s the punctuation? Misspellings and bad grammar can kill an ad campaign. Did you remember your URL? They can’t click through to your product or service without a link. What’s your budget? You must keep this in mind. After all, if you’re advertising a product, a single-image ad is enough to catch the eye, while a carousel would be better suited for services. What are you advertising? This is crucial to helping you pick the type of ad you need to for the networking site. How long is your campaign? You need a clear timeline as to how long you want to run it. I may hit on some things you haven’t considered. This may seem like a commonsense thing to put in an advertising article but hang in there. Things you need to know before advertising
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